The bachelor's degree programme in Social Data Science & Communication uniquely links skills in data science and statistics with the know-how to integrate data into social, economic, and political contexts.  It is called social data science, because the evaluation and processing of data not only requires skills in statistics, computer science, artificial intelligence, and mathematics, but also in economics and socio-political decision-making. And these data and their evaluation need to be visualised, arranged to be interactive, and communicated – that’s the communication part.

Social Data Science & Communication is an undergraduate degree programme and is unique among German university of applied sciences. It is a full-time, on-campus programme.

Companies, organisations, associations, government agencies, and NGOs increasingly need specialists who combine expertise in computer science, statistics, and social science methodologies to derive actionable insights from data and support informed decision-making. In modern industrial societies, success depends not on collecting ever larger volumes of data, but on analysing data with the right methods and tools and deriving meaningful conclusions in order to create value in specific fields of application. In the Social Data Science & Communication programme, students gain a solid education in statistics, data science, economic and political science, as well as communication and data visualisation. This distinguishes the programme from traditional computer science programmes, specialised AI programmes, and from business information systems and financial-mathematics programmes. In particular, the societal dimensions of data science, such as ethics and gender issues, and the integration of industry-specific perspectives with technology assessment, democracy, and public policy, provide distinctive features that set the programme apart. You will gain the knowledge and analytical skills needed to bridge the fields of social science and data science. The programme builds on students’ interest in mathematics, and provides knowledge in programming, artificial intelligence, and database systems. Graduates pursue careers in companies, start-ups, non-profit organisations, research institutions, and the public sector. In addition to their expertise in data science, they are equipped with the social and communication skills needed to act as intermediaries between data analytics and business, policy, and societal decision-making.

Type of degree
Bachelor of Science
Program duration
7 Semester
Admission procedure type
Open admission (without Numerus Clausus)
Subject distribution
Special features
  • The programme combines data science, statistics, and data visualisation with essential knowledge of business, politics, society, and communication.
  • The B.Sc. programme in Social Data Science & Communication is unique in Germany.
Interesting numbers and statistics

Students from non-EEA countries who enrol in this programme must pay tuition each semester. More information about tuition is available on our website.

Intake semester
Winter semester
Beginning in the summer semester is only possible for transfer students starting at a higher semester (application period: 15 Nov - 15 Jan)
Application period
For the winter semester: 02.05.2026 to 15.09.2026
Faculty or School
Applied Mathematics, Physics and Humanities
Prospective degree programs
Innovation Communication (M.A.)

More information

Detailed information about the curriculum of this programme is available in German. Switch the language toggle in the upper right corner.

More information

For more information on jobs and career prospects for graduates of this programme, visit our German pages by switching the language toggle in the upper right corner.

There are formal requirements that applicants must fulfil to be eligible for admission to this bachelor’s degree programme. There are also a number of personal requirements that you should meet.

Please note that students from non-EEA countries must pay tuition each semester. More information about tuition is available on our website.

Please note: Admission requirements do change. Be sure to read the admission requirements after the application period begins.

Formal requirements

  • General admission requirements (e.g., Abitur, vocational qualification, or foreign educational certificate)

  • Documentation of required language proficiency:

    Courses in this degree programme are conducted in German. Applicants who are native speakers of a language other than German, who do not have bachelor’s degree from a German educational institution, and who have not completed German-language vocational or professional training at secondary school must provide one of the following certificates as documentation of their German proficiency:

    • German language examination for the university admission of foreign applicants (DSH-Stufe 1)
    • TestDaF (‘Test Deutsch als Fremdsprache’ with an above-average score (minimally level 3 in all four examination components)
    • telc German B2 (‘telc Deutsch B2’)
    • Overview of all recognised language certificates (pdf)

Personal characteristics and skills

  • Curiosity and interest in project-based work and in the specific problems related to identifying, preparing, evaluating, and communicating data
  • Interest in social, political, and economic use of data and its effects.
  • Interest in statistics, computer science, artificial intelligence, and mathematics.

Are you unsure whether Social Data Science & Communication is the right degree programme for you? The Ohm offers a variety of ways to help you find the answer to that question.

Trial lectures

If you are interested in the programme, you are welcome to attend trial lectures offered in the Social Data Science & Communication programme. You can get a first impression of a lecture in this degree programme and experience the atmosphere at our university, live. Please contact the Faculty Advisor, if you would like to attend a trial lecture.

Student Counseling Portal

The Ohm’s Student Counseling Portal allows you to access information and counseling online, anonymously and at any time.

Student Counseling Portal

Student Counseling Service

Do you have questions about studying at university or applying?
Our International Academic Services department is happy to assist you.

If you went to school in the German system, feel free to contact the ‘Zentrale Studienberatung‘.

Faculty advisor

Would you like more detailed information about the content of individual subjects? Then the Faculty Advisor is the right person to contact.

Ask us

studienbuero@th-nuernberg.de
Telephone: +49 911/5880-4004
More information and office hours

Studying abroad

Students at the Ohm wishing to complete a stay abroad can choose from one of our more than 160 partner universities worldwide. The International Office will inform you about possible ways to study abroad.

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