Innovation is “that which is considered innovative” (Hauschildt/Salomo 2007: 24) and “Innovations arise above all in people’s minds – and these must be achieved under the conditions of the media society (...)” (Zerfass/Möslein 2009: VI). These observations underline the importance of communication for the dissemination of innovations, but also the importance of communication for the creation of new markets for innovative products and solutions.

Research on “Innovation Communication” focuses on projects and analyses on the mediation and construction of innovations, on innovation management, and on the communication of socio-technical futures. This includes the “Innovation Journalism” subject area, which was developed in Sweden.

Publications on the research topic, IKOM Working Papers, and reports from student projects and theses on the subject of the research topic can be found under Publications. Current reports are listed under the headings.

Contact: volkermarkus.banholzeratth-nuernbergPunktde